ViperChillAre Google’s search results diverse
Biggest unicorns had four things in common:Highly emotionalBroad appealComparisonPop culture-themedEmotion is huge, whether it’s in PPC or SEO. The same emotions that make people share make people click.The same is true of pop culture references – I love having themes for my posts. In addition to the ever-present unicorns, I also enjoy referencing everything from “Terminator” to “Mission: Impossible” to “A Beautiful Mind“. Hacking Google RankBrain8 Old School SEO Practices That Are No Longer EffectiveBy Rand Fishkin / April 29 / Link to article: MozMany SEOs are living in the past, as Fishkin points out in this edition of Whiteboard Friday.For instance, are you guilty of prioritizing keywords over clicks? If so, stop focusing on how Benin WhatsApp Number many keywords you can cram into your title tag and start trying to increase how many clicks you get.As Fishkin put it:“I’m essentially trying to create a message, like I would for an AdWords ad, that is less focused on just having the raw keywords in there and more focused on drawing the click. This is a far more effective approach…” favorite seo articlesYou also don’t need to create separate pages for every keyword variant. This is OLD SEO thinking that needs to die!How 16 Companies are Dominating the World’s Google Search ResultsBy Glen Allsopp / June 6 / Link to article.
https://lh7-us.googleusercontent.com/GA6DQ47TrtHbc5PvyObekhDUv0mxB7xnkvBQ_bOWiPji0N0C7LosKk4cx6Yxt-y8DCrggnNArX2PFOg94TdWD4cyLDdyEsdKAtxXGmUuW5Ie8Xzyn-3963bZt4sxXK3xdDdggzO_L-lAzD1tnHy5iy8
Maybe not as diverse as they seem.ViperChill dives deep into how 16 big companies are dominating the SERPs in some of the most popular industries.While Google’s Gary Illyes indicated on Twitter that domain authority isn’t a ranking factor, strong domains do matter – as evidenced by this post. But remember: you aren’t doomed as long as you can raise your organic CTR!10 Illustrations of How Fresh Content May Influence Google Rankings (Updated)By Cyrus Shepard / June 28 / Link to article: MozWe know it’s important to create relevant content that inspires clicks, is memorable, and generates engagement.
頁:
[1]