However in the past short drama battle reports that could easily be recharged in the millions or tens of millions have now become recharged in the hundreds of thousands. Many short drama practitioners complained in the short drama group and now the recharge amount has been cut in half. Traffic platforms such as Douyin and Kuaishou have raised the threshold for streaming. On the evening of November Douyin released the latest announcement on Massive Advertising including Douyin mini program short plays and short plays jumped to other thirdparty platforms all should apply to the short drama mini program content library and pass the review.
Advertising is available. It also stipulates the qualific Armenia WhatsApp Number ations for short dramas and tightens distribution and agency investment. Douyin requires advertisers to have three certificates a radio and television program production and operation license an audiovisual license or an online writing license. and a valueadded telecommunications business license. Kuaishou plans to cut off the commercial promotion and launch of thirdparty microshort drama mini programs in the near future and focus on developing the native microshort drama ecosystem and business links based on Kuaishou miniprograms and Kuaishou internal links.
An insider of Kuaishou's short drama business revealed that Kuaishou is currently studying paid short dramas mini program short dramas but everything has not been finalized and may be implemented next year. The current review of mini program short dramas mainly depends on whether they are borderline and borderline dramas will definitely not be released online. The short drama industry is definitely becoming more premium. In the past two years Kuaishou's financial reports have almost always mentioned short dramas. Short drama traffic can not only increase user usage time but also drive growth in ecommerce and advertising revenue.
發表於 2024-3-7 11:53:45
